5 Reasons why Corporates are opting to gift plants

A gift should be useful and meaningful. This makes gifting a complex task and more so in the case of corporates that need to keep in mind their brand image. Given the complexity around choosing a right gift, plants make for a great gifting option! Gifting a plant is special for the giver as well as for the receiver. Here are 5 reasons why corporates are gifting Plants to their employees and clients for festive occasions, birthdays and other special days.

1. Symbolism : Plants have a language of their own. Specific plant varieties have specific symbolic values like wealth, purity, innocence, health, abundance, growth, beauty, tranquility, prosperity, longevity, luck, and love. Knowing plant symbolism will help in picking the right plant as a gift. When a corporate gifts a plant, they are wishing the person any of the above or all depending on the plant they choose.

2. Positive emotional association : People are happier being around plants. The green foliage make people around them happier. Scientific studies have conclusively proven that plants in proximity produce endorphins in people and therefore, work as great mood boosters. Therefore, a plant gifted creates a strong positive emotional association with the brand.

3. Connect with nature : We live in an era where we mostly stay indoors in climate controlled offices and houses. Plants help us stay in touch with nature and what’s more, they are beautiful décor items. Plants are long lasting, sustainable, beautiful and environmentally friendly, which is wonderful messaging as a gift for any Corporate entity!

4. Enhance productivity : Live plants alongside their mood enhancing properties also have a direct impact on productivity, concentration and creativity of people around them. Gifting desk plants to employees, therefore, is a wonderful investment!

5. Air Purifiers : Apart from amazing benefits mentioned above, plants emit oxygen and therefore, are excellent air purifiers. Certain plants like snake plants, palms, Dracaenas, rubber plants are well known for their ability to absorb toxic gases in the air.

Plants are more than the sum of their leaves, stems, and roots. They serve as a reminder of nature’s wild beauty that we crave outside the confines of our homes and offices. Their beauty, simplicity, and low-maintenance endears them to whomever they are gifted.

Plants are gifting idea whose time has come and leading Corporates across the world are adopting it. There are specialist plant companies that identify the best plants, hand pick them, wrap them in heartwarming packages and deliver it to recipients in pristine form. They take away the hassle of managing the tedious gifting process but provide the corporate with all the positive rub off benefits!

It's, therefore, not surprising that corporates across the world are increasingly realizing that live plant are timeless gifts suitable for any occasion!